The last few months have been of great difficulty and adaptation, since the regular activities of companies have been interrupted and many have had to modify their business model. Treasury liquidity has been a major concern for companies, which have seen their sales drop sharply under new circumstances.
Personalization is a topic well debated by marketers. Customers are increasingly demanding and the concept of "one size fits all" has not existed for a long time. Each customer wants to be treated as unique and to be guaranteed an exclusive experience, suited to their consumption habits and desires.
E-Commerce has been developing over the last few years in Portugal, though it is commonly assumed to be lagging behind other realities, such as Brazil. However, large steps are being taken in the e-commerce community that will accelerate the growth of this economy in the upcoming years.
September always marks a return to work and the challenges we set ourselves. This year, LISPOLIS will continue to focus on the three fundamental pillars that define its value proposition: community, infrastructure and brand.
LISPOLIS has been, since its conception, the preferred space for Research and Development by installed companies. In 2019, we reinforced this commitment with the creation of the first UX Laboratory (User eXperience) at the Technological Center of Lisbon.
LISPOLIS has been promoting monthly meetings of the Portuguese community of Virtual Reality (VR) and Augmented Reality (AR). At these events, there is space for presentations on the state of the art of these technologies, debates about their future and even demonstrations of their practical applications.
The Web Summit is a global conference based in Dublin that promotes a series of meetings around the world, but whose main event is the annual Web Summit. LISPOLIS interviewed Paddy Cosgrave, CEO of Web Summit, about the coming of this world technology conference to Lisbon in 2016.
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